LickiMat® is a highly experiential product with multiple benefits and uses. There are more than 2 million dogs and cats around the world currently enjoying their LickiMats! They use their LickiMats in many different ways. LickiMat was initially designed by vets to help your dog feel less anxious when you left home. It has since evolved to do so much more: training aid, crate training aid, raw food dispenser and all-round food and snack enrichment enabler.